Sunday, May 10, 2009

Blogging history and its relevance

Blogs have become an integral part of every company's websites today. They have become an effective tool to communicate with their internal as well as external customers. By way of blogging, the company can communicate to their customers and employees about company news, industry trends, new product launching, getting feedbacks, and thus giving their customers a free communication platform where they can come on their will and post whatever they want to. The other advantage of using blogging platform is that you can get customers totally unrelated to your website from any part of the globe and thus giving your company a global reach. Blogging has become an effective research tool whereby companies can get a genuine feedback and new ideas from any blogger like Microsoft has been using blogging platform to reach out more customers and user whenever they launch a new product by getting blog feedbacks from users.

Blogging has become a favorite pastime for every Internet users across the globe and it is fast becoming an alternative mode of earning fame and money. It is an addiction that is a good addiction to have.

© 2009 Ranjan Kumar

No comments: